Issue 92 - 7th December 2021
Human leathers, 2022 insights calendar, using AI to understand quotes, and chocolate orange mayonnaise...
CAMPAIGNS
HEINZ IS RELEASING A TERRY’S CHOCOLATE ORANGE-FLAVOURED MAYONNAISE
Heinz and Terry’s have collaborated on a product sure to divide the nation, with what they are calling a “world-first festive mash-up you didn’t know you needed”.
These are the most mispronounced words of 2021 – including the name of Salt Bae’s restaurant
As 2021 draws to a close, language-learning app Babbel commissioned research to discover which topical and trending words we have had the most trouble with over the last 12 months.
The British Institute of Verbatim Reporters identified the frequently used words of 2021 which newsreaders and people on television have most struggled to pronounce correctly
11 entertaining Christmas party games for the whole family
One for the foodies among us, HelloFresh has released an online game that lists all the popular songs that will affect the taste of various cheeses and chutneys. The Verve’s “Bittersweet Symphony” brings out a salty taste, while The Spice Girls’ “Wannabe” will make your chutney taste sweeter.
PETA launches gruesome online shop with goods made of ‘human’ leathers
People for the Ethical Treatment of Animals has taken aim at trendy shops such as Urban Outfitters with the launch of its satirical store, Urban Outraged, featuring items supposedly crafted from “human parts.”
How to tidy smart and kick your cluttering habit for good
A British Heart Foundation study found that the average Brit holds on to over £500 worth of unused goods, and another revealed that 61% of UK households argue about clutter at least once a month.
Kids share their ideas on how Santa delivers presents - including teleporting and 'magic'
The survey of 1,500 parents and children, conducted by kids learning company, Osmo, showed a number of youngsters are convinced Father Christmas has a shrink-ray to make billions of gifts miniscule so they can be transported down chimneys.
Fried chicken enthusiasts in for a treat - as KFC launches range of festive pyjamas
The PJs feature a merry gravy boat monogram pattern in the chicken shop’s signature red, with white piping on the sleeves and collars to drive fans clucking mad.
A coordinating robe adds an extra touch of festive glam - and can be personalised so that no one can nick your nightwear.
INSIGHTS
Talking sense: using machine learning to understand quotes
The Guardian’s data scientists have been working with other newsrooms on a global project to think about AI and journalism. Here they explain how they have been teaching a machine to understand what a quote is
Moments That Matter insight calendar
To help you plan for the year ahead, Mail Metro Media used their suite of bespoke insight tools to provide you with lots of useful stats based on all the big cultural and religious celebrations and holidays, sporting events and so much more…