Issue 88 - 9th November 2021
Incremental impacts, the death of the sprout, annoying co-workers, and a life-changing toothpaste
CAMPAIGNS
These are the working-from-home habits that are most annoying to your co-workers
A new survey from Premier Inn, asked workers to share the most annoying habits of their colleagues when working from home. Campaign by Abi Bennetts.
Classic FM launches special show aimed at calming dogs during fireworks
The station's show Pet Classics will be hosted by ITV Good Morning Britain star Charlotte Hawkins. The show aims to keep your pets calm during fireworks displays as Bonfire Night is celebrated.
Traditional festive favourites such as Christmas pudding are at risk of dying out as young people opt for Instagram-friendly BRUNCH spreads instead of classic turkey and trimmings
Despite being one of the most favoured Christmas dinner sides for older generations, nearly one in four people aged 18-24 say they hate Brussel sprouts, according to new research from Tesco.
We’ve Had Gwyneth’s Vagina Scented Candle, Now We Have Music For Your Vagina
The research, conducted by the pelvic floor experts at Innovo, analysed over 1,000 songs using data sourced from Spotify and its workout playlists, to find the songs best suited for our vaginas. By Rebecca Tee.
Sick of Orange Juice That Tastes Like Dirty Pennies? Tropicana Toothpaste May Be the Solution
Tropicana Toothpaste (developed with help from manufacturer Dynamic Blending), contains no SLS and will thus put an end to the agonizing breakfast ritual of drinking juice that tastes like pocket change.
INSIGHTS
Automatically translate a keyword into every language
Digital PR Tips has made a Google Sheet which will automatically translate a keyword into every language available. Make a copy of the sheet and change the keyword in A2 and it will translate into all languages!
How to Evaluate Site Quality for Link Building [Webinar]
Learn how to increase the effectiveness of your link-building programs while reducing the risks associated with them. By Search Engine Journal.
Using Google Webmaster Central data to evaluate the incremental impact to brand traffic from your PR campaign
Gary Preston shares a quick tip on one easy way (certainly not the only way!) he’ll be measuring the impact of their own investment into PR around the launch of something brand new.
Google on Penguin algorithm; aims to ignore spammy links but can lead to distrusting your site
John Mueller, a Search Advocate at Google, said on Friday in a video question and answer session that Penguin does try to ignore the spammy links. However, in the cases where Google cannot because there is a “very strong pattern” of spammy links pointing to the site, Penguin may penalize and distrust the site as a whole and not act in the granular way it was designed for.